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Cool To Wear

"It's a pretty creative time for beards," says John Allan, owner of the John Allan's men's grooming clubs in Manhattan. "We're seeing so much variety, from pork-choppin' sideburns to goatees to that scruffy, I-haven't-shaved-in-three-days look."
Guy's Grooming
One step inside John Allan's and you know you're not in your typical barber shop. The "grooming club" is guy's only–leather club chairs, cold Stella on tap, Billiards. There's even a cigar room. "I wanted to create an anti-salon" kind of vibe," says John Allan, who just opened his fourth Manhattan location. And now he's got a new Website, with products (we like Ocean nourishing shampoo and Matte, a nonsticky, water-based pomade), gift certificates and a timely giveaway–any purchase more than $35 qualifies you for a chance to win a Bombardier 200M Subdiver watch, valued at $1,500. For info, got to johnallan's.com.
– Joseph V. Amodio
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